Husqvarna Group awarded The Grand Award of Design

We are proud that Husqvarna Technical Extreme, clothes for forestry workers, was awarded The Grand Award of Design 2015.Husqvarna technical extreme clothing

Husqvarna has designed and developed protective work wear for professional forestry workers and land-owners for more than 50 years. These clothes are designed to offer the best possible comfort, security and durability, to enable the user performing demanding work outside with maximum efficiency.

”By Husqvarna Technical Extreme, design has been taken to the highest possible international level. Influences from sports, fashion and textile have been added to the company’s core knowledge of workwear to improve attractiveness and comfort. Sales has increased significantly and added loyalty and pride to the brand…”

Towe Ressman, Vice President Global Design, Husqvarna Group, says: ”I’m glad that good design work that fulfills the demands of our professional users, proves to be a successful concept.” 

Technical Extreme fulfills the European (CE) and international (ISO) standards.
The Grand Award of Design by Teknikföretagen observes the successes of business with an integrated and consequent design work. The prize is awarded to Swedish companies and their design suppliers. It is awarded once a year by Teknikföretagen in cooperation with Swedish Industrial Design Foundation, SVID and Svensk Form. The purpose of the prize is to emphasize the important role of industrial design for product development and profitability. Design work has commercial value and constitutes an important competition factor. The honour will inspire companies to see design as a strategic tool for business development. 

To learn more, please visit www.grandawardofdesign.com