Servitization and connectivity
Servitization is about expanding into service-based models (as-a-service) providing additional customer value.
Servitization is about shifting from selling products to delivering complete solutions. It creates opportunities to sell add-on services, develop new recurring revenue streams and deepening interactions between us and our customers. Connectivity is vital for creating a more intimate customer relationship. It is also an enabler for automation and is a key strategic area for us.
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